Holiday closing notice templates

A holiday closing notice tells people who message you that you are closed, when you reopen and what to do in the meantime. Use it as a reply to people who write, and post it on your profile, rather than broadcasting it to everyone.

When to use it

Use these during public holidays, a summer closure or a staff training day. The safest way to share the news widely is a post, a story or your profile hours; the messages below are replies to people who contact you while you are away.

If you have upcoming bookings during the closure, tell each of those customers one at a time, in their own chat, well in advance.

Give dates rather than “next week”, and include an emergency route if you offer urgent services.

8 templates to copy

Copy a template, replace the words in square brackets, and read it once before you send it. Change anything that does not sound like you, because customers answer messages that sound like a real person who knows them.

Hi, thanks for your message! We are closed for [holiday] from [date] to [date] and will reply when we reopen on [date]. Wishing you a lovely break.

Thanks for getting in touch! We are closed until [date], but you can still book for after we reopen here: [link]. Anything else, we will answer on [date].

Hi [name], a heads-up that we are closed from [date] to [date]. Your [service] on [date] is not affected. If you would like an extra appointment before we close, let me know.

Hey! We are on a break until [date]. We will reply to every message when we are back. Opening hours and holiday dates are pinned on our profile.

Hi, thanks for messaging [business]. We are closed for the holidays until [date] and will reply then. Have a great [holiday]!

Subject: Closed until [date]

Hello,

Thank you for your email. Our office is closed from [date] to [date] for [holiday], and we will reply when we reopen on [date].

For anything urgent, please contact [emergency contact].

Kind regards,
[business]

We are closed until [date]. For urgent help, please contact [cover business or number]. We will reply to your message when we are back.

Closed [date] to [date] for [holiday]. Back on [date]. Messages will be answered when we reopen.

What to avoid

• Broadcasting the closure to your whole contact list. Post it on your profile and reply to people who write.
• Leaving out the reopening date.
• Sending the auto reply more than once to the same person during the closure.
• Forgetting customers whose bookings fall during the closure.
• Adding sales offers to an auto reply.

Give this to your AI agent

Paste this into your AI agent’s instructions and replace the words in square brackets. Your agent then follows the same rules every time. What else to tell your AI agent.

We are closed from [date] to [date]. Reply once to each person who messages during this time, saying we are closed, when we reopen, and how to book for after the break: [link]. For emergencies, give [emergency route]. Do not message anyone who has not written to us. Customers with bookings during the closure are handled by [staff name].

Channel rules that apply

• WhatsApp. WhatsApp restricts automation and bulk sending on ordinary and Business app numbers, so treat automated sending as a risk you manage rather than one you remove. Reply in chats customers started, and never broadcast these messages to a list. Spaces keeps a connected number to at most 200 messages and 10 new chats a day, and a newly connected number warms up over four weeks. WhatsApp limits
• Instagram. Instagram only lets you message someone who has not replied inside its messaging window, so replies in existing chats work best. Reply to people who messaged you, commented or asked to hear from you. Instagram limits
• Messenger. Like Instagram, Messenger limits messages to people who have not replied, so replies in existing chats work best. Keep to people who wrote to your Page first. Messenger limits
• Email. A new chat here is a new email thread. Replies on a thread someone started are not held back by the warm-up. Spaces sends one email at a time to one person, never bulk email. Email limits

Spaces lowers the risk of a restricted account with enforced limits, warm-up and pacing, but no tool can guarantee a platform will not act on an account. How Spaces keeps accounts safe.

FAQ

Let your AI agent answer for you

Spaces connects your own WhatsApp, Instagram, LinkedIn, Messenger, X and email accounts to the AI agent you already use, so it can reply in your words and keep every account inside safe sending limits. No card needed to start a trial.

Related

More hours and closures templates: Out-of-hours reply. All message templates.